Somewhere
between structure
and instinct.
Strategy
Product Designer
UX Research
(01)
About
Approach
Five + years across B2B platforms, marketplaces, and operational tools taught me one thing: the hardest design problems aren't visual. They're structural.
I start with the constraint, map the system, then find where clarity can live inside the complexity.
The output is interfaces that operators actually trust, because every edge case was accounted for before a single component was placed.
Character
Working across founders, engineers, compliance teams and broker networks means knowing when to push and when to listen.
Direct, fast, honest about what isn't working, and a better option is always ready.
If this page made you think of a problem you haven't solved yet,
let's talk.
(02)
No layers, just me
